12 October 2020
Packaging sector news

Tata Steel packaging appoints Luc Brantjes as sales director

Luc W Brantjes has been appointed sales director for Tata Steel’s packaging sector. He began his career with Hoogovens in the late nineties; proceeding on to Tata Steel’s packaging sector where he spent a subsequent six years as account manager and commercial manager.

Following a variety of management roles within Tata Steel, Luc returned to the company’s packaging sector in 2008 as commercial director, and as part of the leadership team. 

In 2012 he became pricing director where he was tasked with creating a common approach to pricing across Tata Steel in Europe- an approach very much aligned to customer needs and market specific drivers.

Immediately prior to this latest appointment, Luc was responsible for sales in Tata Steel’s engineering sector which spans heavy vehicles, radiators, drums, re-rollers, European OEMs customers and all independent Steel Service Centres. 

“I am delighted to welcome Luc back to the packaging sector,” said Karl Haider, CCO, Tata Steel Europe. 

“His many years' experience of working with our customers across the business, and his understanding of the complex packaging marketplace, make him a perfect fit for this role, especially given the challenging circumstances presented by Covid which demand new flexible and resourceful approaches to customer liaison.” 

Luc adds:
“I have a long and happy association with the company’s packaging sector.  Over the years Tata Steel has made a huge contribution to raising the steel industry’s recycling rate and the creation of its recycling infrastructure is one of the company’s greatest achievements. I look forward to building on this success with our customers as they look to us to help deliver a fully circular and sustainable future.” 

Luc is a graduate of Amsterdam University where he studied Business Economics.  Married with three daughters, he is a keen sportsman, cook and gardener.


For further information: 
Steven Dijkstra, T. +31 (0)251 493164 or steven.dijkstra@tatasteeleurope.com  
Jessica Friend, T. +44 (0)1608 495012 or jessica@twelvepr.co.uk 

About Tata Steel’s European operations
Tata Steel is one of Europe's leading steel producers, with steelmaking in the Netherlands and the UK, and manufacturing plants across Europe. The company supplies high-quality steel products to the most demanding markets, including construction and infrastructure, automotive, packaging and engineering. Tata Steel works with customers to develop new steel products which give them a competitive edge. The Tata Steel group is among the top global steel companies with an annual crude steel capacity of 34 million tonnes. It is one of the world's most geographically-diversified steel producers, with operations and a commercial presence across the world. The group’s turnover (excluding its South East Asia operations) in the year ending 31 March 2020 was US $19.7 billion.

Luc Brantjes - Packaging Sales Director